Iconic Adverts of all Time on Instagram: "If you love ads like this, Follow @iconiq.ads ❤️ so you don’t miss the next one, also check the link in my bio — I save the good stuff there. 😉 The 2007 Tesco Christmas campaign is a brilliant case study in celebrity endorsement and the power of a “comeback” narrative. Coming right as the group announced their world tour, this commercial didn’t just sell groceries; it sold the ultimate pop culture reunion. The brilliance of the ad lies in its relatabili
1:03
Instagramiconiq.ads
Iconic Adverts of all Time on Instagram: "If you love ads like this, Follow @iconiq.ads ❤️ so you don’t miss the next one, also check the link in my bio — I save the good stuff there. 😉
Tesco's 2007 Christmas campaign featuring the Spice Girls is a prime example of how a comeback narrative can connect with audiences and drive sales. By humanizing global superstars in everyday situations, the ad bridged the gap between aspiration and reality, showcasing the importance of family and friendship during the holiday season.
35.7K views1 week ago
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