AdExchanger, part of the Chief Marketer Network, is launching Programmatic AI, a new industry event debuting May 18–20, 2026, ...
Global programmatic advertising will grow by more than $13 billion next year and the year after, but its growth rate has stalled and it’s making slower-than-expected headway in taking share from ...
New Suite Mitigates AI Governance Risk and Unlocks Programmatic Media Efficiencies NEW YORK, Nov. 25, 2025 (GLOBE NEWSWIRE) -- Compliant, a leading provider of data integrity signals in digital media, ...
“The programmatic ecosystem is growing more complex, and buyers are in need of advanced AI solutions which can enrich and optimize content signals through more direct supply paths, and increasingly ...
NEW YORK—The Association of National Advertisers (ANA) is launching what it calls a comprehensive study of the programmatic media buying ecosystem to look into issues it believes exist like thin ...
One of the big takeaways from today's just-released second edition of the Association of National Advertisers' (ANA) programmatic supply chain report is that, less very well may be more. More ...
In today’s dynamic digital landscape, brands of all sizes are armed with an unprecedented resource to magnify their impact and effortlessly connect with their desired audiences: programmatic media ...
NEW YORK—In a notable expansion of its programmatic advertising capabilities, Dish Media has launched Dish Connected, a new advertising solution that for the first time allows Dish TV's live linear ...
NEW YORK--(BUSINESS WIRE)--Vistar Media, the global leader in programmatic technology for digital out-of-home (OOH), today announced an expansion of the programmatic OOH ecosystem through partnerships ...
Customer experience is the next competitive battleground. And when waging that battle, creativity is good, but the technology behind it is crucial. Programmatic media buying combines creativity and ...
Across 35-plus years in the media business, I’ve observed changing consumer behavior and the media strategies that follow it. Today’s consumer path to purchase is non-linear and more digitally ...
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