LEGO Buildings Custom

Lego Unveils Smart Play

Lego unveils new SMART brick at CES 2026. Here's where to purchase

The new brick will make play more interactive for kids and families. Sets with the new brick will release in March, and preorders start in January.

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Lego unveils interactive building brick

· 15h · on MSN

Lego Smart Play hands-on: Using Smart Brick technology to get kids to play together

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Lego announces high-tech upgrade that will change how you play

Lego has announced a new high-tech innovation that will change the way you interact and play with the classic building sets.

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Lego Smart Play hands-on: Using technology to get kids to play together

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This is what the Lego Smart Brick actually does.

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Lego Unveils Interactive Smart Brick

The focus is on the so-called Smart Brick, a special Lego brick equipped with sensors and electronics.

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Lego launches ‘biggest innovation in decades’ with electronic smart bricks

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Lego reveals NEW type of brick we’ve never seen before & promises they’ll ‘bring your creations to life’

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Lego Lord of the Rings Minas Tirith build is absolutely massive

This unbelievably massive LEGO build of Gondor's capital, Minas Tirith, from The Lord of the Rings features over 100,000 individual bricks.

Lego’s Smart Brick Gives the Iconic Analog Toy a New Digital Brain

The new sensor-packed Smart Play Brick will land this spring as part of a special Star Wars collection. The update adds interactive lights and sound to the Lego experience—including the minifigs.