Lego designed its new interactive Smart Brick
Digest more
LEGO introduces revolutionary screen-free SMART Play technology at CES 2026, bringing interactive sounds and lights to physical builds.
Imagine your favorite LEGO builds coming to life—not with flashy screens or apps, but with real‑time sounds and reactions that make each click and connection feel alive. That’s exactly what LEGO is promising with its brand‑new SMART Play platform,
LEGO has just unveiled LEGO SMART Play, a bold new platform that brings brick-built creations to life, and does it without screens, apps or tablets anywhere in sight. Revealed at CES 2026, the innovation is already being described as one of the most significant evolutions in the LEGO system since the minifigure arrived back in 1978.