There’s something irresistible about the sound a key makes when it’s been pressed. Tech influencers have gone all in on that “thock” sound, investing in computer keyboards that bulge with colorful ...

The euphoric-but-relaxing responses to soothing visuals and quirky, textural sounds has spawned an online wellbeing phenomenon. But what is ASMR—and why do only some people feel it? Increasingly, ...

Forbes contributors publish independent expert analyses and insights. Mark Travers writes about the world of psychology. Have you ever heard or saw something that left your body tingling? A gentle ...

Autonomous sensory meridian response (ASMR) has become a new craze in the social media age, though the practice has been around for much longer. Many YouTube channels and apps are now dedicated to ...

We've entered the golden age of ASMR. Where there was once a dearth of tingles-inducing videos — or at least they were sequestered in a secret part of the internet — there is now an overabundance. It ...

Have you ever heard or seen something that left your body tingling? A gentle whisper, the crinkle of wrapping paper, the tapping of a finger, or the sound or sight of rushing water? If stimuli like ...